Portuguese
port wine house Taylor’s Fladgate announced new promotional campaign. Every
customer purchasing the bottle of Taylor’s Port red wine will get a wine glass
as gift with purchase.
Wine Glass as Gift with Purchase |
By the
shape and design of the wine glass is possible to deliver different wine
experiences. As the brand chooses the right wine glass for the particular kind
of wine, thus making it easier to shape the perception and influence the taste
of wine. For superior wine experience, it is important to take multiple factors
into consideration, when serving the wine – the optimal temperature of the wine
and the right wine glass. It helps to open up a wine bouquet and experience the
full flavor intensity.
Wine glasses are a perfect choice for gift with purchase, especially for wine business. Furthermore,
it is a great tool to stimulate sales, improve the consumers’ perception of the
brand and the quality of the particular product. Moreover, wine glasses hold advertising potential, they can be easily branded and will continue to be
promotional products long after wine has gone. Association with excellent taste
and superb wine experience, will make customers to come back for more, thereby stimulating
them for repetitive purchase.
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